
He's taking the long-term view of business as well. A P&G exec for almost 30 years, located in all corners of the world, Oscar returned to the Philippines a few years back to apply the full force of his experience and personality to address the challenge of developing business in his native country.

Makati is routinely listed as one of the very top outsourcing (or global sourcing) locations in the world, alongside Indian giants such as Bangalore, Mumbai/Pune, and Hyderabad. I've been to all these places, and I can vouch that Makati's infrastructure is vastly superior to that of any Indian city. In fact, even standard-issue Manila infrastructure (a pic I took of jeeps in the Cubao area is below) is superior to anything I've seen in India.

The vibrant success of Makati over the past two decades or so has created a number of improvements in education and social services for its half a million residents--many of whom live the very difficult life common to so many millions in the Philippines and other countries throughout Southeast Asia.
These days, Oscar and many others in the Philippines are working to continue to attract new business to Makati, while also promoting numerous other locations, within and surrounding Manila, and out in the provinces as well.
Cebu City, the commercial hub of the country's central Visayan region, has already made the list of top sourcing destinations in the world--a number of people I've spoke to report a 30-percent discount across the board from prices in Manila.
Names such as Mandaluyong, Pasig City, and Quezon City (all in Metro Manila) will be heard more and more, as well regional names such as Bulacan, Pampanga, and Cavite, and provincial names such as Iloilo, Bocolod, and Davao.
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